Traditional recipes

March Madness: The Championship

March Madness: The Championship

Who won the ultimate culinary contest?

Molly Aronica and Arthur Bovino

March Madness Champion

We have finally made it to the conclusion of 2011's March Madness Food Fight. Throughout the past two weeks match-ups of culinary leaders duked it out in a tournament-style bracketed competition. Major chefs, restaurateurs, TV food personalities, and food writers went head to head with readers casting votes to advance their favorites to the finals.

There were some match-ups for the ages. For instance, in round one Rachael Ray took down Jamie Oliver, during the Sweet Sixteen David Chang bested Michael White, and Grant Achatz defeated Daniel Boulud during the Elite Eight. The Final Four pitted Thomas Keller against Anthony Bourdain, and Bobby Flay against Mario Batali.

Bourdain versus Batali — the final showdown was a battle between a restaurateur with raw culinary ambition and a globetrotting epicure with a laissez-faire attitude. It was close, but ultimately, Bourdain was voted the winner.

Check out the earlier rounds for the full breakdown:


March Madness 2021 Championship Recap: Insights From the Finals

Now that the 2021 NCAA Men&rsquos Basketball tournament has crowned a champion &ndash take a bow, Baylor University &ndash we have some key insights on viewership and audiences for marketers interested in engaging this passionate audience.

Our data comes from Roku ACR, TV streaming, Nielsen, and OneView, the ad buying platform built for TV streaming. Comparing the 2021 tournament to 2019 (the 2020 tournament was cancelled due to COVID-19) resulted in some important takeaways:


March Madness 2021 Championship Recap: Insights From the Finals

Now that the 2021 NCAA Men&rsquos Basketball tournament has crowned a champion &ndash take a bow, Baylor University &ndash we have some key insights on viewership and audiences for marketers interested in engaging this passionate audience.

Our data comes from Roku ACR, TV streaming, Nielsen, and OneView, the ad buying platform built for TV streaming. Comparing the 2021 tournament to 2019 (the 2020 tournament was cancelled due to COVID-19) resulted in some important takeaways:


March Madness 2021 Championship Recap: Insights From the Finals

Now that the 2021 NCAA Men&rsquos Basketball tournament has crowned a champion &ndash take a bow, Baylor University &ndash we have some key insights on viewership and audiences for marketers interested in engaging this passionate audience.

Our data comes from Roku ACR, TV streaming, Nielsen, and OneView, the ad buying platform built for TV streaming. Comparing the 2021 tournament to 2019 (the 2020 tournament was cancelled due to COVID-19) resulted in some important takeaways:


March Madness 2021 Championship Recap: Insights From the Finals

Now that the 2021 NCAA Men&rsquos Basketball tournament has crowned a champion &ndash take a bow, Baylor University &ndash we have some key insights on viewership and audiences for marketers interested in engaging this passionate audience.

Our data comes from Roku ACR, TV streaming, Nielsen, and OneView, the ad buying platform built for TV streaming. Comparing the 2021 tournament to 2019 (the 2020 tournament was cancelled due to COVID-19) resulted in some important takeaways:


March Madness 2021 Championship Recap: Insights From the Finals

Now that the 2021 NCAA Men&rsquos Basketball tournament has crowned a champion &ndash take a bow, Baylor University &ndash we have some key insights on viewership and audiences for marketers interested in engaging this passionate audience.

Our data comes from Roku ACR, TV streaming, Nielsen, and OneView, the ad buying platform built for TV streaming. Comparing the 2021 tournament to 2019 (the 2020 tournament was cancelled due to COVID-19) resulted in some important takeaways:


March Madness 2021 Championship Recap: Insights From the Finals

Now that the 2021 NCAA Men&rsquos Basketball tournament has crowned a champion &ndash take a bow, Baylor University &ndash we have some key insights on viewership and audiences for marketers interested in engaging this passionate audience.

Our data comes from Roku ACR, TV streaming, Nielsen, and OneView, the ad buying platform built for TV streaming. Comparing the 2021 tournament to 2019 (the 2020 tournament was cancelled due to COVID-19) resulted in some important takeaways:


March Madness 2021 Championship Recap: Insights From the Finals

Now that the 2021 NCAA Men&rsquos Basketball tournament has crowned a champion &ndash take a bow, Baylor University &ndash we have some key insights on viewership and audiences for marketers interested in engaging this passionate audience.

Our data comes from Roku ACR, TV streaming, Nielsen, and OneView, the ad buying platform built for TV streaming. Comparing the 2021 tournament to 2019 (the 2020 tournament was cancelled due to COVID-19) resulted in some important takeaways:


March Madness 2021 Championship Recap: Insights From the Finals

Now that the 2021 NCAA Men&rsquos Basketball tournament has crowned a champion &ndash take a bow, Baylor University &ndash we have some key insights on viewership and audiences for marketers interested in engaging this passionate audience.

Our data comes from Roku ACR, TV streaming, Nielsen, and OneView, the ad buying platform built for TV streaming. Comparing the 2021 tournament to 2019 (the 2020 tournament was cancelled due to COVID-19) resulted in some important takeaways:


March Madness 2021 Championship Recap: Insights From the Finals

Now that the 2021 NCAA Men&rsquos Basketball tournament has crowned a champion &ndash take a bow, Baylor University &ndash we have some key insights on viewership and audiences for marketers interested in engaging this passionate audience.

Our data comes from Roku ACR, TV streaming, Nielsen, and OneView, the ad buying platform built for TV streaming. Comparing the 2021 tournament to 2019 (the 2020 tournament was cancelled due to COVID-19) resulted in some important takeaways:


March Madness 2021 Championship Recap: Insights From the Finals

Now that the 2021 NCAA Men&rsquos Basketball tournament has crowned a champion &ndash take a bow, Baylor University &ndash we have some key insights on viewership and audiences for marketers interested in engaging this passionate audience.

Our data comes from Roku ACR, TV streaming, Nielsen, and OneView, the ad buying platform built for TV streaming. Comparing the 2021 tournament to 2019 (the 2020 tournament was cancelled due to COVID-19) resulted in some important takeaways:


Watch the video: Top March Madness moments of the decade 2010-19 (November 2021).