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Play God With Infiniti's Exciting New Interactive Campaign Video

Play God With Infiniti's Exciting New Interactive Campaign Video

Infiniti has taken advertising to the next level by unveiling their newest interactive campaign, called Infiniti Deja View, earlier today. The video is advertising the 2014 Infiniti Q50, but that's not the cool part. The real cool part is the fact that the three-part video is responsive to your voice. The New York Times reports that by using voice integration technology, viewers interact with the characters on their computer monitor through a series of phone calls — the plot line changing with each viewer.

Produced by NY agency Campfire, the experience begins by asking the viewer to call a number on the screen and enter a five-digit code. The story begins with a man and woman (Andrew Pastides and Charlotte Sullivan) driving in a Q50 hybrid together, not knowing who they are or how they got there. The characters call a number they find in their phone, which is yours, and through your responses to their questions, the course of their adventure changes. You can either go along with the story, or try your hardest to break the plot and spur a drastic change — I vote for the latter. Campfire has revealed that they shot thousands of different alternatives for the video, so there's no telling where you can take it.


23 Nintendo Switch Games for Every Kind of Player

The Switch is one of Nintendo's most successful and influential systems ever. There’s something unique about carrying a home-console-quality gaming device everywhere you go. Figuring out what to play, though—that's getting harder every year, as the roster of first-party and indie games grows deeper and deeper.

Thankfully, WIRED has plenty of opinionated Nintendo fans on staff, and we've put our heads together to compile a list of the best Switch games. We've listed the digital version for most of them here, so make sure you get a spacious MicroSD card to store all your game files. (We recommend this one.) Be sure to also read up on our Switch Tips and Secrets, Favorite Switch Accessories, and Bundle Deals.

Updated for February 2021: We added Spiritfarers, Super Mario 3D World + Bowser's Fury, Hades, and Luigi's Mansion 3.

Many members of the WIRED team have contributed to this ongoing guide, including Jess Grey, Louryn Strampe, Jeffrey Van Camp, Julie Muncy, Peter Rubin, and Emma Ellis.

Special offer for Gear readers: Get a 1-year subscription to WIRED for $5 ($25 off). This includes unlimited access to WIRED.com and our print magazine (if youɽ like). Subscriptions help fund the work we do every day.

If you buy something using links in our stories, we may earn a commission. This helps support our journalism. Learn more. Please also consider subscribing to WIRED


23 Nintendo Switch Games for Every Kind of Player

The Switch is one of Nintendo's most successful and influential systems ever. There’s something unique about carrying a home-console-quality gaming device everywhere you go. Figuring out what to play, though—that's getting harder every year, as the roster of first-party and indie games grows deeper and deeper.

Thankfully, WIRED has plenty of opinionated Nintendo fans on staff, and we've put our heads together to compile a list of the best Switch games. We've listed the digital version for most of them here, so make sure you get a spacious MicroSD card to store all your game files. (We recommend this one.) Be sure to also read up on our Switch Tips and Secrets, Favorite Switch Accessories, and Bundle Deals.

Updated for February 2021: We added Spiritfarers, Super Mario 3D World + Bowser's Fury, Hades, and Luigi's Mansion 3.

Many members of the WIRED team have contributed to this ongoing guide, including Jess Grey, Louryn Strampe, Jeffrey Van Camp, Julie Muncy, Peter Rubin, and Emma Ellis.

Special offer for Gear readers: Get a 1-year subscription to WIRED for $5 ($25 off). This includes unlimited access to WIRED.com and our print magazine (if youɽ like). Subscriptions help fund the work we do every day.

If you buy something using links in our stories, we may earn a commission. This helps support our journalism. Learn more. Please also consider subscribing to WIRED


23 Nintendo Switch Games for Every Kind of Player

The Switch is one of Nintendo's most successful and influential systems ever. There’s something unique about carrying a home-console-quality gaming device everywhere you go. Figuring out what to play, though—that's getting harder every year, as the roster of first-party and indie games grows deeper and deeper.

Thankfully, WIRED has plenty of opinionated Nintendo fans on staff, and we've put our heads together to compile a list of the best Switch games. We've listed the digital version for most of them here, so make sure you get a spacious MicroSD card to store all your game files. (We recommend this one.) Be sure to also read up on our Switch Tips and Secrets, Favorite Switch Accessories, and Bundle Deals.

Updated for February 2021: We added Spiritfarers, Super Mario 3D World + Bowser's Fury, Hades, and Luigi's Mansion 3.

Many members of the WIRED team have contributed to this ongoing guide, including Jess Grey, Louryn Strampe, Jeffrey Van Camp, Julie Muncy, Peter Rubin, and Emma Ellis.

Special offer for Gear readers: Get a 1-year subscription to WIRED for $5 ($25 off). This includes unlimited access to WIRED.com and our print magazine (if youɽ like). Subscriptions help fund the work we do every day.

If you buy something using links in our stories, we may earn a commission. This helps support our journalism. Learn more. Please also consider subscribing to WIRED


23 Nintendo Switch Games for Every Kind of Player

The Switch is one of Nintendo's most successful and influential systems ever. There’s something unique about carrying a home-console-quality gaming device everywhere you go. Figuring out what to play, though—that's getting harder every year, as the roster of first-party and indie games grows deeper and deeper.

Thankfully, WIRED has plenty of opinionated Nintendo fans on staff, and we've put our heads together to compile a list of the best Switch games. We've listed the digital version for most of them here, so make sure you get a spacious MicroSD card to store all your game files. (We recommend this one.) Be sure to also read up on our Switch Tips and Secrets, Favorite Switch Accessories, and Bundle Deals.

Updated for February 2021: We added Spiritfarers, Super Mario 3D World + Bowser's Fury, Hades, and Luigi's Mansion 3.

Many members of the WIRED team have contributed to this ongoing guide, including Jess Grey, Louryn Strampe, Jeffrey Van Camp, Julie Muncy, Peter Rubin, and Emma Ellis.

Special offer for Gear readers: Get a 1-year subscription to WIRED for $5 ($25 off). This includes unlimited access to WIRED.com and our print magazine (if youɽ like). Subscriptions help fund the work we do every day.

If you buy something using links in our stories, we may earn a commission. This helps support our journalism. Learn more. Please also consider subscribing to WIRED


23 Nintendo Switch Games for Every Kind of Player

The Switch is one of Nintendo's most successful and influential systems ever. There’s something unique about carrying a home-console-quality gaming device everywhere you go. Figuring out what to play, though—that's getting harder every year, as the roster of first-party and indie games grows deeper and deeper.

Thankfully, WIRED has plenty of opinionated Nintendo fans on staff, and we've put our heads together to compile a list of the best Switch games. We've listed the digital version for most of them here, so make sure you get a spacious MicroSD card to store all your game files. (We recommend this one.) Be sure to also read up on our Switch Tips and Secrets, Favorite Switch Accessories, and Bundle Deals.

Updated for February 2021: We added Spiritfarers, Super Mario 3D World + Bowser's Fury, Hades, and Luigi's Mansion 3.

Many members of the WIRED team have contributed to this ongoing guide, including Jess Grey, Louryn Strampe, Jeffrey Van Camp, Julie Muncy, Peter Rubin, and Emma Ellis.

Special offer for Gear readers: Get a 1-year subscription to WIRED for $5 ($25 off). This includes unlimited access to WIRED.com and our print magazine (if youɽ like). Subscriptions help fund the work we do every day.

If you buy something using links in our stories, we may earn a commission. This helps support our journalism. Learn more. Please also consider subscribing to WIRED


23 Nintendo Switch Games for Every Kind of Player

The Switch is one of Nintendo's most successful and influential systems ever. There’s something unique about carrying a home-console-quality gaming device everywhere you go. Figuring out what to play, though—that's getting harder every year, as the roster of first-party and indie games grows deeper and deeper.

Thankfully, WIRED has plenty of opinionated Nintendo fans on staff, and we've put our heads together to compile a list of the best Switch games. We've listed the digital version for most of them here, so make sure you get a spacious MicroSD card to store all your game files. (We recommend this one.) Be sure to also read up on our Switch Tips and Secrets, Favorite Switch Accessories, and Bundle Deals.

Updated for February 2021: We added Spiritfarers, Super Mario 3D World + Bowser's Fury, Hades, and Luigi's Mansion 3.

Many members of the WIRED team have contributed to this ongoing guide, including Jess Grey, Louryn Strampe, Jeffrey Van Camp, Julie Muncy, Peter Rubin, and Emma Ellis.

Special offer for Gear readers: Get a 1-year subscription to WIRED for $5 ($25 off). This includes unlimited access to WIRED.com and our print magazine (if youɽ like). Subscriptions help fund the work we do every day.

If you buy something using links in our stories, we may earn a commission. This helps support our journalism. Learn more. Please also consider subscribing to WIRED


23 Nintendo Switch Games for Every Kind of Player

The Switch is one of Nintendo's most successful and influential systems ever. There’s something unique about carrying a home-console-quality gaming device everywhere you go. Figuring out what to play, though—that's getting harder every year, as the roster of first-party and indie games grows deeper and deeper.

Thankfully, WIRED has plenty of opinionated Nintendo fans on staff, and we've put our heads together to compile a list of the best Switch games. We've listed the digital version for most of them here, so make sure you get a spacious MicroSD card to store all your game files. (We recommend this one.) Be sure to also read up on our Switch Tips and Secrets, Favorite Switch Accessories, and Bundle Deals.

Updated for February 2021: We added Spiritfarers, Super Mario 3D World + Bowser's Fury, Hades, and Luigi's Mansion 3.

Many members of the WIRED team have contributed to this ongoing guide, including Jess Grey, Louryn Strampe, Jeffrey Van Camp, Julie Muncy, Peter Rubin, and Emma Ellis.

Special offer for Gear readers: Get a 1-year subscription to WIRED for $5 ($25 off). This includes unlimited access to WIRED.com and our print magazine (if youɽ like). Subscriptions help fund the work we do every day.

If you buy something using links in our stories, we may earn a commission. This helps support our journalism. Learn more. Please also consider subscribing to WIRED


23 Nintendo Switch Games for Every Kind of Player

The Switch is one of Nintendo's most successful and influential systems ever. There’s something unique about carrying a home-console-quality gaming device everywhere you go. Figuring out what to play, though—that's getting harder every year, as the roster of first-party and indie games grows deeper and deeper.

Thankfully, WIRED has plenty of opinionated Nintendo fans on staff, and we've put our heads together to compile a list of the best Switch games. We've listed the digital version for most of them here, so make sure you get a spacious MicroSD card to store all your game files. (We recommend this one.) Be sure to also read up on our Switch Tips and Secrets, Favorite Switch Accessories, and Bundle Deals.

Updated for February 2021: We added Spiritfarers, Super Mario 3D World + Bowser's Fury, Hades, and Luigi's Mansion 3.

Many members of the WIRED team have contributed to this ongoing guide, including Jess Grey, Louryn Strampe, Jeffrey Van Camp, Julie Muncy, Peter Rubin, and Emma Ellis.

Special offer for Gear readers: Get a 1-year subscription to WIRED for $5 ($25 off). This includes unlimited access to WIRED.com and our print magazine (if youɽ like). Subscriptions help fund the work we do every day.

If you buy something using links in our stories, we may earn a commission. This helps support our journalism. Learn more. Please also consider subscribing to WIRED


23 Nintendo Switch Games for Every Kind of Player

The Switch is one of Nintendo's most successful and influential systems ever. There’s something unique about carrying a home-console-quality gaming device everywhere you go. Figuring out what to play, though—that's getting harder every year, as the roster of first-party and indie games grows deeper and deeper.

Thankfully, WIRED has plenty of opinionated Nintendo fans on staff, and we've put our heads together to compile a list of the best Switch games. We've listed the digital version for most of them here, so make sure you get a spacious MicroSD card to store all your game files. (We recommend this one.) Be sure to also read up on our Switch Tips and Secrets, Favorite Switch Accessories, and Bundle Deals.

Updated for February 2021: We added Spiritfarers, Super Mario 3D World + Bowser's Fury, Hades, and Luigi's Mansion 3.

Many members of the WIRED team have contributed to this ongoing guide, including Jess Grey, Louryn Strampe, Jeffrey Van Camp, Julie Muncy, Peter Rubin, and Emma Ellis.

Special offer for Gear readers: Get a 1-year subscription to WIRED for $5 ($25 off). This includes unlimited access to WIRED.com and our print magazine (if youɽ like). Subscriptions help fund the work we do every day.

If you buy something using links in our stories, we may earn a commission. This helps support our journalism. Learn more. Please also consider subscribing to WIRED


23 Nintendo Switch Games for Every Kind of Player

The Switch is one of Nintendo's most successful and influential systems ever. There’s something unique about carrying a home-console-quality gaming device everywhere you go. Figuring out what to play, though—that's getting harder every year, as the roster of first-party and indie games grows deeper and deeper.

Thankfully, WIRED has plenty of opinionated Nintendo fans on staff, and we've put our heads together to compile a list of the best Switch games. We've listed the digital version for most of them here, so make sure you get a spacious MicroSD card to store all your game files. (We recommend this one.) Be sure to also read up on our Switch Tips and Secrets, Favorite Switch Accessories, and Bundle Deals.

Updated for February 2021: We added Spiritfarers, Super Mario 3D World + Bowser's Fury, Hades, and Luigi's Mansion 3.

Many members of the WIRED team have contributed to this ongoing guide, including Jess Grey, Louryn Strampe, Jeffrey Van Camp, Julie Muncy, Peter Rubin, and Emma Ellis.

Special offer for Gear readers: Get a 1-year subscription to WIRED for $5 ($25 off). This includes unlimited access to WIRED.com and our print magazine (if youɽ like). Subscriptions help fund the work we do every day.

If you buy something using links in our stories, we may earn a commission. This helps support our journalism. Learn more. Please also consider subscribing to WIRED


Watch the video: Why Interactive Contest Campaigns Have A Better Brand Recall Or Brand Visibility? (November 2021).